01 / Workbook

Find a problem worth solving

Exercise 1: Notice a small friction

Think about the last week. When did a simple task take longer than you expected? Describe what happened without proposing a solution yet.

The situation: ____________________

Who experienced it: ____________________

What made it difficult: ____________________

Exercise 2: Ask before building

Find someone who has faced the same problem. Ask them to describe the last time it happened. Listen for what they actually did, not what they think they might do.

  • What did you try?
  • What did it cost in time or effort?
  • What would you like to do differently?

Reflection

Write down one assumption that changed after the conversation. Choose one small thing to test next.